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The Alec Bradley Project 40 cigar was Cigar Aficionado’s #24 Cigar of 2019, with a respectable 92-point rating. Using Nicaraguan and Brazilian tobacco, this one brings a ton of interesting flavor, from creamy almonds to raisins, to a tasteful note of white pepper that keeps kicking all along the way.

The Alec Bradley Project 40 cigar is from the Alec Bradley Experimental Series of cigars. As far as we can tell, this is the first cigar in the line. We’re not totally sure what the series is about, but the inspiration behind the Project 40 is interesting. It’s based on a well-studied principle that describes how much of our own happiness is under our control as a matter of choice. About half of our ability to be happy comes from genetics, something like 10% can be ascribed to chance, and the remaining 40% (research suggests) is dependent on our outlook.

A cigar like this really gives you something to think about while you’re puffing along, right?

The blend is rolled up at Jesus Fuego’s factory in Estelí, Nicaragua. The Alec Bradley Project 40 cigar starts with hearty Nicaraguan tobacco as filler, then brings in a spicy Brazilian Habano-Seed binder, and finishes with a Nicaraguan wrapper. It’s a different kind of blend from Alec Bradley, a company really known for Honduran blends. It’s a certified treat, though, with 92 points to recommend it.

Are you the master of your own destiny? This is your cigar.

Please browse our selection of Alec Bradley Project 40 cigars at your leisure.

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Alec Bradley Project 40 Toro 06.52

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From$6.50

Alec Bradley Project 40 Robusto 05.50

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From$5.99

Alec Bradley Project 40 Gordo 06.60

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From$7.00

Alec Bradley Project 40 Churchill 07.52

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From$7.00

Alec Bradley Project 40 FAQ's

What are the flavors like?

Creamy almond, raisins, white pepper.
What’s the strength level?

Medium.
Who is this cigar for?

People who know how to find their own happiness, no matter what life throws at them.
Will I want to smoke it to the nub?

The Alec Bradley Project 40 cigar has actually got a great flavor profile. This one won’t go to waste.
What’s a good pairing with it?

Mix up a toasted almond, if you have a stocked bar. Equal parts amaretto and coffee liqueur, with cream or milk. Very tasty.
What’s the best time/place to smoke this cigar?

This is the cigar you reach for when you need a reminder that your life is in your hands at the end of the day.
Any flaws/downsides?

Construction can vary from stick to stick.

Alec Bradley Project 40

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Alec Bradley Project 40 FAQ's

What are the flavors like?

What’s the strength level?

Who is this cigar for?

Will I want to smoke it to the nub?

What’s a good pairing with it?

What’s the best time/place to smoke this cigar?

Any flaws/downsides?